Rosendahl
New design for a timeless classic

For almost 20 years, Rosendahl's Grand Cru Collection has been an essential part of a well equipped home. In collaboration with Rosendahl we have redesigned the Grand Cru Collection packaging range. The new design introduce a blue ribbon, new logo, new product shots, illustrations and typographic treatment. For the first time in the brand's history the task was not to simply evolve, but revolutionise, evoking an elegant Scandinavian attitude.

APPLIED SKILLS

Value proposition
Concept development
Positioning strategy
Design
Photography

SERVICES

Brand strategy
Visual Identity
Marketing communication

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